Digital Marketing Manager

Job Summary

Kiwa UK is looking for a strategic and hands-on Digital Marketing Manager to lead and elevate our digital presence. This is an exciting opportunity for a digital marketing professional with broad experience across content, SEO, paid media, email marketing, and social media. The role offers the chance to develop, implement and manage a comprehensive digital strategy designed to increase brand awareness, drive website traffic and generate qualified leads. This is a home-based remote role with occasional travel.

About the role

• Own and manage the day-to-day running of Kiwa UK’s website, ensuring content is fresh, relevant, and accurate, whilst also monitoring performance.
• Develop and execute a robust SEO strategy, including keyword research, technical audits, and backlink building.
• Create and manage a content calendar aligned with marketing goals, producing high-quality, SEO-optimised content across platforms.
• Plan and execute digital campaigns across email, social media, and PCC (Google Ads), with a focus on audience growth and engagement.
• Monitor and analyse performance using tools like Google Analytics and Google Search Console, to provide actionable insights to the leadership team.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Do you have what it takes?

• Proven experience in a broad digital marketing role.
• Comfortable working within team setting.
• Deep, hands-on knowledge of SEO best practices and a track record of improving search rankings.
• Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, or similar.
• Extensive experience managing websites using a CMS.
• Strong proficiency in Google Analytics, Google Search Console, and Google Tag Manager.
• Excellent copywriting, editing, and communication skills with meticulous attention to detail.
• A self-starter attitude with the ability to manage multiple projects simultaneously and meet deadlines.
• A data-driven mindset, comfortable with analysing metrics and making informed decisions.

What can you expect from us in return?

• £45,000 - £50,000 per annum
• Generous Annual Leave – Starting at 25 days plus Bank Holidays, with the option to buy additional leave and increased entitlement with length of service
• 37.5 hours per week - Monday to Friday, home-based role with occasional travel to our UK business units & for marketing team meeting
• Enhanced Family Leave – Enhanced maternity, adoption, and shared parental leave with 6 months full pay, plus 2 weeks full pay for paternity leave
• Milestone Rewards – paid and unpaid sabbaticals, charity donations, personal gifts, and retail vouchers
• Salary Reviews
• Company Bonus Scheme
• Enhanced Pension Contributions 
• Life Assurance – 4x your annual salary
• Employee Assistance Programme (EAP) – Confidential support, advice, and counselling available 24/7, 365 days a year
• 24/7 GP Service – Access to medical advice anytime
• Cycle to Work Scheme
• Eye Care Vouchers – Supporting your health and well-being
• Welcome Pack – Filled with company-branded goodies to kickstart your journey with us

At Kiwa, we deliver results driven by our core values: Ambitious, Reliable, and Engaged the principles that guide how we work with colleagues, customers, and everyone we encounter. We are committed to fostering personal development, encouraging you to be ambitious, explore new ideas, and contribute to making the world a safer, more sustainable place. Here, you’ll thrive in a dynamic environment with ample opportunities for growth and self-development.

As an equal opportunity employer, Kiwa celebrates diversity and is dedicated to building an inclusive, supportive workplace. We embrace flexibility in hiring talented individuals from all backgrounds globally, ensuring a work environment free from prejudice, discrimination, and intimidation. Inclusivity and equality are core to who we are, and we uphold these values without exception.

If you have any questions about this role and would like to speak a member of the Talent Team, please e-mail us at uk.careers@kiwa.com.